Clients choose a stylist by fresh work and reviews, not by the sign
A client scrolls the feed of recent work, checks the rating on maps and asks friends and AI where to go. A feed silent for a month reads one way: the salon closed. The audit shows how your social profiles, reviews and AI answers look through a new client's eyes.
Three checks that matter most for you
- Social profiles and feed: Posting cadence, fresh work and profile presentation: the storefront people judge a stylist by.
- Maps and reviews: Rating, photos and reviews on maps and directories, and how fast the salon answers negatives.
- AI answers: Who ChatGPT and 7 other models name for "best salon near me", and whether you're in that answer.
A typical scenario
A salon does strong work but hasn't posted in six weeks: some clients decided it had closed and booked a competitor with a live feed. The audit finds dead channels like this and shows what to fix first.
See your business through a customer's eyes
A full 9-channel audit: scores, findings with proof links and a 90-day action plan.